aldean company wants to use absorption cost-plus pricing to set the selling price on a new product. the company plans to invest $170,000 in operating assets to produce and sell 17,000 units. its required return on investment (roi) in its operating assets is 18%. the accounting department has provided cost estimates for the new product as shown below: per unit total direct materials $ 7.80 direct labor $ 5.80 variable manufacturing overhead $ 2.80 fixed manufacturing overhead $ 130,050 variable selling and administrative expenses $ 1.80 fixed selling and administrative expenses $ 20,570 required: 1. what is the unit product cost for the new product? (round intermediate calculations and final answer to 2 decimal places.) 2. what is the markup percentage on absorption cost for the new product? (round intermediate calculations to 2 decimal places.) 3. what selling price would the company establish for its new product using a markup percentage on absorption cost? (round intermediate calculations and final answer to 2 decimal places.)