while out shopping, keisha goes to a strip mall where one of her favorite stores is located. as she is parking her car, she receives a notification on her phone from the store offering her 20% off her purchase. this type of message is known as a

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Personal selling: Salespeople can tailor each message to the needs of the customer and supply as much information as required.

What do you mean by personal selling?

  • Personal selling, commonly referred to as face-to-face selling, is a sales technique where a single salesperson attempts to persuade a consumer to purchase a product. In an effort to close a deal, the salesperson employs this promotional technique.
  • Personal selling offers a thorough explanation or presentation of the goods. For complicated or novel products and services, this skill is especially desirable. Depending on each potential customer's interests and motives, the sales message can be modified.
  • Personal selling: Salespeople can tailor each message to the needs of the customer and supply as much information as required.    

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