A sales promotion is a type of marketing strategy in which a company uses a short-term campaign or offer to get more people interested in or interested in buying its product or service.
A company may choose to use a sales promotion, also known as a "promo," for a variety of reasons, but the primary objective is to increase sales.
What are the three ways to promote sales?
Techniques for trade sales promotion at the point of sale:used to induce the "impulse" purchase and sale of your product right away.Programs for training:Employees of dealers receive instruction in product sales.Make money:Also referred to as "spiffs."a bonus paid to retail workers for promoting products.
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