Respuesta :
The outcome of a direct marketing offer designed to motivate people to visit a business is referred to as traffic generation.
What is traffic generation?
Traffic generation is described as the process through which potential customers are brought to a single place and make them enter a sales funnel. It is a marketing term, and it uses different tools and ways to bring customers through advertisements to a single place where potential customers can turn into buyers or purchasers.
Direct marketing includes efforts and strategies to communicate directly with the customers instead of using any third-party media for communication. Hence, when communicating directly with the customers, the customers are motivated to visit a particular site where they can probably make a purchase.
It can be concluded that the outcome of a direct marketing offer designed to motivate people to visit a business is referred to as traffic generation.
To know more about, traffic generation, check this link:
https://brainly.com/question/28169298
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