With Analytical type of buyers' personality is the balance sheet method of obtaining a commitment most likely to be successful.
Between the liability and equity parts of a balance sheet, a line titled "Commitments and Contingencies" is common. The odd thing is that no dollar amounts are given. Commitments receive special consideration. Despite the fact that there will be a payment in the future, commitments are not recorded as liabilities on the balance sheet. If specific conditions are met, contingencies may be listed as a liability on the balance sheet. The balance sheet method is a technique used by salespeople to win a customer's commitment by having the customer weigh the advantages and disadvantages of several options.
With which type of buyers' personality is the balance sheet method of obtaining a commitment most likely to be successful?
A) Ambitious
B) Optimistic
C) Expressive
D) Empathetic
E) Analytical
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