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Big data analytics includes location analytics, which gives businesses the chance to examine employee mobile phone location data.
What is the purpose of location analytics?
In order to gain extra insights, location analytics is a method that is well known for adding a layer of geolocation data to corporate data. This frequently applies to transactional data like sales, logistics, and supply chains in order to provide an extra layer that aids in contextualizing specific numbers.
Because of this, this tool is an analytics that enables organizations to comprehend which websites customers frequently visit, the kind of goods or services they would need in the event of a pandemic, and the approaches we should do to draw them to our goods or services.
Based on the foregoing, one might conclude that location analytics uses network device data to compile statistics on end users' efficiency and productivity. It gathers information from smart building technology and IoT (Internet of Things) devices about the environment, context, and behavior.
Learn more about location analytics: https://brainly.com/question/29816943
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