Respuesta :

Ethan should pay $31.99 for the video game he bought on discount sale.

Discount is a pricing strategy to encourage more sales by cutting of some part of price and offer a lower price of a product that its original price. The ultimate goal of discount pricing is to increase the sales immediately.

Discount strategy can come in variety of different discount, such:

  • Quantity discount (the higher quantity purchased, the lower the price)
  • Loss discount (discount leads to a loss of profits)
  • Cash discount (special discount on specific dates)
  • Location discount (lower delivery costs)
  • Trade discount (trade-in old products to get new product at lower price)
  • Loyalty product (member-only discount, high-spending customers, loyalty programme)

In Ethan's case, we could see that he experiences a cash discount, where he could purchase a video game on a lower price. We know that:

Original price = $39.99

Discount sale = 20%

Price paid ?

To find the price Ethan paid, we have to find the discounted price first. Discounted price is the price cut caused by discount.

Discounted price = discount sale x original price

Discounted price = 20% x $39.99

Discounted price = $8.00

The price Ethan paid should be the remaining price after the original price discounted.

Price paid = original price - discounted price

Price paid = $39.99 - $8.00

Price paid = $31.99

Learn more about Discount here: https://brainly.com/question/7149216

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