Janice is in the market for a new smartphone when she sees an ad online touting the new features of the latest samsung model. she had not thought about buying a samsung and doesn’t know how much it costs, but the ad made her want to research this type of smartphone further. what feature of advertising does her response exemplify?

Respuesta :

As Janice wants to research more about the Samsung model that she saw in an online ad, her response exemplifies impersonality feature of advertising.

In the field of business, an impersonality feature of advertising can be described as a type of advertising strategy where the advertiser is not in direct or face-to-face contact with the customers or potential buyers.

In the above scenario, as Janice is not face-to-face with the advertiser of the Samsung model ad, hence this advertising exemplifies her response as impersonality advertising. Impersonality advertising is better able to lure customers to buy a product.

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https://brainly.com/question/1658517

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