The physical arrangement of of the illustration and the copy of a print advertisement is known as the layout.
In print marketing, a headline frequently informs readers of the content they might anticipate reading on a brochure, flyer, or newspaper ad. A compelling headline entices readers to continue reading the article.
Institutional advertising advances political causes, ideas, and organizational images.
The organization of the ad copy's many components, such as the headlines, slogans, test, graphics, photos, sponsors, and logotype, may be seen in the layout. It is a method of physically conveying the message. It resembles a plan, design, or message structure for advertisements.
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