Respuesta :
The two key factors that determine a listener's propensity to elaborate on the message are motive and ability, per the elaboration likelihood model.
What constitutes the elaboration likelihood model's components?
The central and peripheral channels to persuasion are presented by the Elaboration Likelihood Model (ELM). Elaboration, which is influenced by MOA—motivation, opportunity, and ability—involves the cerebral activity surrounding the reaction to a marketing message.
How might the elaboration likelihood model be applied to persuasive speaking?
The ELM suggests two basic paths for persuasion: the central route and the perimeter approach. The genuine qualities of the data offered in favor of an argument will probably be carefully and thoughtfully considered by a person under the central pathway, leading to persuasion.
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