Companies can identify competitors from a market point of view by defining competitors as companies that are trying to satisfy the same customer need or build relationships with the same customer group. Hence, option C is correct.
Parties may assemble in a market to make the exchange of goods and services easier. Buyers and sellers are the parties that are often involved.
The market may be physical, such as a physical store where customers can connect with one another face-to-face, or it may be virtual, such as an online marketplace, where buyers and sellers do not directly interact. Some of the key factors that help define a market are the existence of a marketplace, buyers, and sellers.
Thus, option C is correct.
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