The statement that the most important step in conducting good search engine advertising is to select which searches to target for ad exposure is to target for ad exposure is true.
What is advertising?
Advertising can be described as a way of marketing the business or the product so that the order to increase sales or make your audience aware of your products or services.
It should be noted that this help the customer to deals with you directly and actually buys your products or services, however the advertising can improve their first impressions of your business hence the statement is true.
Learn more about advertising at:
https://brainly.com/question/1658517
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