Respuesta :
The type of sales promotion that stimulates demand by offering a product discount that is used immediately when the product is purchased is known as coupons.
The need for customer satisfaction has
become the top priority for businesses and there are times when they need to stimulate demand and increase sales of their products for short-run, this is where sales promotion comes into play.
Basically, a sales promotion refers to a marketing strategy where the product is promoted using short-term attractive
initiatives to stimulate its demand and
increase its sales. It is a part of the
promotional mix where the business
uses many short-term customer-oriented
customer-oriented strategies to stimulate the demand for its
product by making it look more attractive
and/or worthy.
Generally, the strategy are usually brought to use in the following cases which are to introduce new products, sell out existing inventories, attract more customers and lift sales temporarily.
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