The impact and effect of media are often difficult to underestimate, as orson welles broadcast of "the war of the worlds" demonstrated in 1938. this example is used in support of the hypodermic needle, or magic bullet, theory, which suggests that
Orson Welles’ broadcast of ”the war of the worlds" in 1938 clearly demonstrates the impact and effect of media — commonly undervalued. This example was used to support the hypodermic needle or magic bullet theory, which suggests that intended message is received and accepted completely by receiver.