Indra nooyi, ceo and chairman of pepsico is considered the most powerful woman on fortune’s 50 most powerful women’s list, uses the strategy “performance with purpose” to guide pepsico. an example of a program consistent with their strategy is pepsico’s “pepsi challenge” which provides consumers with the opportunity to come up with creative solutions that “refresh the world”. in this situation, nooyi is an example of someone who uses: personal power social power legitimate power expert power