When a cosmetics company considers marketing abroad, the external factors that will be particularly important to study are the foreign market's social factors. Thus the correct answer is C.
What is an external factor in business?
External factor of business refers to factors that affect the operations of the business from outside sources. These factors are uncontrollable in nature which can create both positive and negative impacts on success.
A cosmetics company should investigate social issues such as consumer product purchasing patterns, technological advancements, and consumer attitudes toward change.
They should also focus on the income level of individuals which helps to determine their spending on essentials and helps to know their tastes and preferences about the same.
Therefore, option C The foreign market's social factors is appropriate.
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