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Susan drives by an unusually colorful apartment building each day on her way to and from work. initially, she does not think much of the structure and has a mild dislike for it. however, after several months of commuting, she starts to like the apartment building and is even considering renting an apartment there. this change in susan's feelings about the building best demonstrates

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 The change in Susan's behavior and feelings in which after several months of commuting, she starts to like the apartment building and is even considering renting an apartment there best demonstrates the mere exposure effect. The mere exposure effect is a psychological phenomenon by which people tend to develop a preference for things merely because they are familiar with them.

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