Answer:
Individuals may post private identifiable information about themselves on-line without intending it to be public and available to researchers.
Explanation:
An online study is a research method that involves gathering information with the help of the internet. The Internet has created incredible options for small and large organizations and can help these organizations conduct research with zero to minimal investment. With online study you can perform tasks such as product testing, segmenting audience, mining database and analyzing customer satisfaction among others. However, online study has been a major challenge for researchers at times because individuals taking part in the research can post private identifiable information about themselves online without claiming to be public and available to them. The researchers.