Answer:
The result is that they will end up neutralising one another's efforts
Explanation:
The goal is to attract consumers away from the other. Therefore, the success of both advertisements means that each monopoly has equally attracted the consumers of its competition. They both lose and gain market shares and a new strategy will, therefore, be needed to break the tie
Company A bakes cakes and successfully undertook an advertising effort to give free product samples to grocery shoppers in a store. Company B who is also the other only baker in town decided to organise a free event involving the live baking and tasting of cakes by grocery shoppers.
Both successful events brought the awareness of grocery shoppers to the products from the two companies hence, both companies will need to come up with a better strategy to take advantage over the other. This is because the successful advertisement for Company A has been neutralised by the successful advertisement of Company B