Answer:
Standing
Explanation:
In business, Standing plans refers to list of specific actions related to the operations that is made to ensure to ensure that company's activity run smoothly. Standing plans could tend to be really flexible since it is depended on the new/current situations that is faced by the company.
In the example above,
United Airlines faced a potential disaster for the negative perception that might be created from their employees' action (negative coverage from news or social media)
. They create the standing plan as a form of damage control and to make employees could follow a better solution in case similar situation occurs in the future.