Sean Free, the vice president of sales and ticketing at Nederlander, mentions that organizations are focusing on retargeting efforts, following customers on the internet through IP addresses, and pixel tracking. Organizations involved in personal selling conduct these activities to develop a database of potential customers; therefore, they are indulging in _______.

Prospecting is a work process that has the objective to attract potential clients. In online marketing, prospecting consists of publishing an advertisement in third-party web sites to impact the target audience. For such a purpose, it is crucial to define correctly the target audience previously. It is better to count on experienced marketing personnel to conduct this activity.

andromache andromache · Answer 2 · 2021-12-03T12:41:09+01:00

andromache andromache

03-12-2021

They are indulging in prospecting.

The following information should be considered:

It is the work process that attracting the customers.
It consist of advertisement that are published at the third party website so that the audience could impact from this

Therefore we can conclude that They are indulging in prospecting.

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