According to Laguerre of Qode, a social media strategy should be in line with other company policies and represent the firm's culture.
Regardless of the size of your firm, formalizing policies and procedures can greatly improve operations. They ensure that employees are aware of the organization's values and goals and know exactly what is expected of them in various circumstances.
The standards that employees are required to uphold in all of their professional contacts are defined and reaffirmed by policies and procedures, which is why they are so important. On the other side, they also help businesses manage their workers effectively by defining what is proper and inappropriate in the workplace.
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