Gavina places products in several of the marketing channel categories. Two examples of this are placement in mcdonald's in a time utility category and placement in costco in the place utility category.
McDonald's falls under the time utility category because they streamline their services by making the ordering process to leaving with food as fast as possible. Those people wanting to save time and/or get the most value for their time often pick a fast food chain.
Cosco is an ample of place utility because they group together large quantities of items that many consumers want into one place. By doing this, they allow the buyer more options in one place making items more easily accessible.
